In a moment that sent shockwaves through the WWE Universe, John Cena betrayed everything he stood for at Elimination Chamber 2025, turning heel on Undisputed WWE Champion Cody Rhodes. This sets the stage for a highly anticipated WrestleMania 41 clash, where Cena aims for a record-breaking 17th world championship – but as a villain. While the turn seemed sudden, clues have been subtly emerging for years.
Back in July 2024, Cena stated he was no longer interested in a heel turn after announcing his retirement tour. However, rewind to April 2024, Cena revealed on "Insight" with Chris Van Vliet a meticulously planned heel turn that was scrapped in 2012.
Cena was set to embrace the dark side around his "Once in a Lifetime" match against The Rock at WrestleMania 28.
He had even prepared a new entrance theme and gear – boxing robes and singlets, a stark contrast to his usual attire. The idea was to embody the opposite of his "Never Give Up" mantra, sacrificing everything he stood for. However, concerns about merchandise sales and his commitment to Make-A-Wish led to the abandonment of the turn.
Before the blatant attack on Rhodes, Cena exhibited heelish traits, echoing discussions from his "Insight" interview about the 2012 plan.
Cena also stated in his 2024 "Insight" interview that he wouldn't work as hard; he would be untrustworthy and unreliable, going back on everything he stood for. The most telling sign came during the Men's Elimination Chamber match. Cena locked CM Punk in a brutal STF submission hold after Seth Rollins attacked Punk. This blatant exploitation of the situation should have been a clear indicator of Cena's impending betrayal.
In retrospect, Cena's heel turn wasn't a random act but a carefully foreshadowed event. From a scrapped 2012 plan to subtle shifts in behavior, the clues were there. Now, as Cena prepares to challenge Cody Rhodes at WrestleMania 41, the WWE Universe braces itself for a new era defined by a villainous John Cena.